There’s a lot of talk about the importance of finding your “why.” Do you have yours?

I first stumbled upon mine about 15 years ago while reading Lance Secretan’s “The Spark, the Flame, and the Torch: Inspire Self. Inspire Others. Inspire the World.”

His brilliant exercise “Your Personal North Star” helped me draft a statement that still feels vibrant and powerful to me. I keep it in clear view in my office. It answers the question, “why do I do what I do?” It’s my daily fuel 😊.

It was a huge support for me during the first tough online months of COVID, reminding me of the reason behind my work. Why it still makes sense to me.

There are countless tools out there for personal vision/mission/why. What’s your favorite one?

What’s your favorite one?